Handling rejection is not easy infact I dare say it is the true path to generating lasting wealth. It’s not really good news that after just announcing that a thousand staffs were laid off from Bank PHB, a new 1200 staffs would be laid off by Intercontinental Bank. These executives have been rejected by the companies they trust so much to shield them economically, socially and politically. I have been receiving mails from some bank executives through this site and I could feel the spirit behind their words; it’s truly heart shattering but musing and meditating over an already bad event is not going to make the event any better than it already is. This is why I am going to tell you the truth (from my perspective) about rejection.

Nobody truly likes to be rejected and the worse part of rejection is that most people take it as a report card of who they are and their activities on earth; “I am not good enough”; “I am less than Mr. XYZ”, etc. These oppressive statements are truly not good for the human spirit and the more they are voiced, the more they stick to the paradigm of these individuals. This is why we unconsciously avoid rejection at all cost; we hate selling things because of the prospect of being rejected; we don’t want to tell anybody about that idea because of the chance of being rejected; we don’t want people to know our true economical state because we want to be accepted by some certain class of people and the lists goes on.

The pain of rejection is so real that most guys are rendered useless by it. Your dream that seemed real to you when it was envisioned can be castigated easily by you because of rejection; rejection now becomes the reality while your dream as the name implies “a pipe dream”. The reality is that everybody goes through rejection but only a few people can handle it; these people are the ones that become heroes to your children and are iconoclastic. Why do most men prefer to believe the reality of the rejection rather than the reality of their dream? Why? Why? Could it mean the dream was never real in the first place? Every dream or vision goes through the rejection phase and the dreams that come out of this phase are the dreams we celebrate.

These were the words that kept me going in my first year of online business; though I started the online business with minimum cost but I was constantly rejected because I had no mentor or counselor to put me through. There was no Nigerian I knew at that time that was making money online so I had to go through rejections until I found the right formula. I knew instinctively that if I could make a hundred dollars, I could make thousands of thousands of dollars. All I needed to do was replicate the formula on a bigger scale but gaining this first 100 dollars proved stubborn. At this stage most people would have given up. During the stage of trying to attain my first $100 USD with consequent rejections, I learnt three important revelations that really had nothing to with making money directly from the online business:

1. Little or No Capital: I was working as an executive at this time and online business was a Plan B business. I knew I had nothing to lose because I started with little or no money (N3, 900 = $25) and leveraged on the office internet. Truth of the matter is that I had nothing to lose but I had everything to gain. I had done businesses before and I knew the money invested was a joke compared to the money I stood to gain. Imagine, a sacked executive using his severance pay to do business and losing it, when he can start with little or nothing.

1. Advertisement: Every business that does not enjoy dominant demand (like oil) needs to advertise; CNN puts it this way ‫ you cannot be a hero in the dark. The bible says you need to put the candle on the stand for there to be any effect. Online presence can act as both the stand and the advertisement platform. Whatever business you are involved in, you could reduce the advertisement cost significantly by having an online presence. I sold the first book I ever authored before having an online presence and I had a hard time selling it but after the online presence, the book sold off.

1. Influence: I cannot begin to tell you the amount of effective friends that developed because I have an online presence. I am not talking about any kind of friends; I am talking about effective ones. The ones that can make things happen in your life if God permits. The secret of this online business is the people not the direct money you earn from it. I realized quickly that people capital is far more important than money capital.

I got to learn other lessons later in my online career but this was the three revelations I learnt while trying to make $100 dollars online. I finally made the $100 like 6 months after which subsequently led to making tens of thousands, resigned my job and living a fairly ok life.  But the first $100 dollars stage was crucial to the sustenance of this site; if I had given up because of the rejections I faced, I doubt you would be reading this article right now. This is why I am inviting those who are interested in setting up a Plan B or having an online presence to click HERE to register for the online business workshop titled BLOG MONEY not BLOOD MONEY. You would not have to go through the rejection process because you would have learnt the secrets of handling these rejections. You may click HERE to know more about it or read the talk I had with Deolu Akinyemi by clicking HERE. Have a wonderful weekend!

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